DANIEL MULLAJ
Digital Marketing & Google Ads Specialist with Programming Experience
Where Strategy Meets Execution
Performance-Driven Mindset
I focus on measurable results — whether it’s increasing ROAS in Google Ads or optimizing backend workflows in Odoo. Every decision is based on data, efficiency, and real business impact.
Technical & Marketing Hybrid
I combine marketing strategy with technical execution. From campaign tracking setup to ERP automation, I understand both the business goals and the systems behind them.
Process Optimization Focus
I build systems that simplify operations and eliminate manual work. Through automation, structured workflows, and scalable architecture, I help businesses operate smarter and grow faster.
Performance Growth After 5 Months (HomeService)
Scaling & Conversion Optimization
2023
Sustained Performance & Budget Scaling (HomeService)
Stable Conversion Growth
2024
Library Management System – Odoo 17
An ERP-based solution developed in Odoo 17, implementing custom models, views, business logic, and workflow automation to streamline library operations and record management.
2024
Travel Guide Web Application (Django)
A dynamic web application developed using Django, allowing users to explore destinations, view detailed city information, and interact with structured travel content through a scalable backend system.
2023
Google Ads
I build and optimize high-converting Google Ads campaigns focused on measurable growth, lead generation, and ROI-driven performance.
Search, Display & Performance Max Campaigns
Conversion Tracking (GA4, GTM, Enhanced Conversions)
Budget Scaling & ROAS Improvement
Python / Odoo Development
I design and implement scalable backend solutions using Python and Odoo, focusing on ERP customization, workflow automation, and business process optimization.
Custom Odoo Module Development
ERP Customization & Business Logic Implementation
Odoo Deployment, Configuration & Performance Optimization
Ad Creatives
I design high-impact advertising creatives tailored for digital campaigns, event promotions, and paid media performance.
Social Media Ad Creatives
Event Promotion Campaign Designs
Creative Strategy for Paid Ads
Discover My Journey
Hello! I’m Daniel Mullaj, a results-driven digital marketing professional with over 3 years of hands-on experience in Google Ads and 1 year of experience in Python/Odoo development.
My work focuses on data-driven advertising, measurable performance improvement, and technical automation that helps businesses grow efficiently.
By combining marketing strategy with programming knowledge, I am able to understand both business goals and technical implementation, optimize campaigns based on real data, and improve operational workflows through automation.